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Ideology
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Vision & Mission Statements
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Core Values
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Our
Company | Our
People
Our products will be used around the world by all
types and sizes of companies.
Our customers will rely on us to help solve their
problems through quality fabricated products.
Our products will increase the value of our customers’
products, thereby driving their business success.
There will be no application problem for which we
will not strive to create a solution, even if the
problem is characterized as “unsolvable”.
The name “Canada Rubber Group Inc.”
will symbolize excellence in product development,
manufacturing, and customer service, and our corporate
brand will be readily recognizable by the members
of NAFTA and other major trading compacts of the
world. Canada Rubber Group Inc. will come to mean
excellence in fabricated rubber solutions.
Leading companies in a variety of industries will
seek our expertise to address their needs. Automotive
manufacturers will value our products because our
products will make their vehicles safer, quieter
and more reliable. Industrial equipment manufacturers
will seek our products because they will be assured
of exceptional quality and reliability in use.
We will create a strong organization that performs
well and which is founded on the superior abilities
of all its members. We will foster a corporate culture
committed to learning, and where we will aggressively
work towards realizing our goals. At the same time,
we will create a work environment where our team
members will always be encouraged to challenge and
develop themselves, to create value and innovate.
Our growth will be based upon product excellence
and diversity, and will be driven by being fully
conversant with our customers’ needs. We will
set extremely high capability and performance goals
to secure our competitive edge. Our rapid value
creation, delivery, and support processes will translate
into an increase in sales and market share.
Finally, we recognize that our organization will
only become truly great when we have surpassed our
competitors and when we remain modest about our
success.
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